I am the creative director for the Be Brilliant!™ Marketing Team, based in Fort Myers, Florida. I have more than 27 years of experience in branding, design, marketing, social media, and website design. I'm also an experienced instructor and speaker and have presented talks on a wide array of topics related to design and online marketing.
I received my BFA in Graphic Design in 1989 at Ohio University, on the cusp of the desktop publishing revolution. My training put me in a unique position to help my employers integrate computers into their design departments in the early 1990s. I have attended numerous professional certification trainings and most recently attended the Future of Storytelling Summit in New York City and Social Media Marketing World in San Diego.
Over the years I have worked with many notable brands and companies. In the late 1990s I was creative director for Unilever's in-house branding lab, Project 9X. Our team was responsible for helping signature brands (Calvin Klein Fragrance, Elizabeth Arden Cosmetics, Lipton Foods and many others) to define their early online advertising and website strategies. Working with partners such as AOL and Microsoft, our team was involved in many ground-breaking online advertising initiative. From Unilever, I transitioned to creative director and COO with BBDO Worldwide partner agency, WIRZ Interactive, in Zürich, Switzerland. At WIRZ I was primarily responsible for the General Motors Europe, Roche Pharmaceuticals and Clariant accounts. In 2003, my wife and I started our own agency while still in Switzerland. By 2006, we had grown to seven and were managing accounts for global manufacturers such as Alstom Turbomachines and Sulzer Pumps. In 2012, after selling our business in Swtizerland, we moved to Fort Myers, Florida, where we established Be Brilliant!™ Marketing. We are growing steady, adding over 20 new clients in 2015, and on track to double our year over year earnings in 2016.
Car Industry, Power Engineering, Photography, Graphic Design, Consumer Goods, Cosmetics, Marketing & Advertising, Print Media, Public Relations & Communication
Photography (I am also an award-winning fine art photographer). Tech gadgetry. Travel. I also enjoy reading science fiction novels by Issac Asimov and Philip K. Dick, as well as the James Bond novels by Ian Fleming.
I can coach in: Deutsch, English
Member of the following associations
Board of Directors and Fort Myers Chapter President - Entrepreneur Society of America.
Board of Directors - Greater Fort Myers Chamber of Commerce
Chairman of the Greater Fort Myers Chamber of Commerce Business Symposium 2016
Greater Fort Myers Chamber of Commerce
Bonita Springs Area Chamber of Commerce
Rotary Fort Myers South